Bravo Confessionals for TikTok

For BravoCon 2023, OM produced the "Bravo Confessionals" studio from concept to execution. Our mission was to create a series of videos featuring Bravo stars that not only echoed the familiar confessional format but also catered to TikTok's fast-paced, visually driven audience.

OM worked closely with Bravo and TikTok to develop this concept and approach. A critical element of our strategy was rapid turnaround: our on-site post-production team ensured the swift delivery of finished videos, ready for posting throughout the event. We also worked closely with the TikTok team to integrate best practices that optimized performance on the platform.

The initiative was a success. Content created in the "Bravo Confessionals" studio led to over 4.2 million views. This project showcased our ability to blend traditional TV elements with new media platforms, effectively engaging audiences in a digital landscape.