BravoCon 2023 for Instagram

Partnering with Instagram and Bravo, our goal was straightforward: create a beautiful video series that helps BravoCon make a splash on Instagram. The challenge was working within the confined space of the Paris theater's backstage area during the “Watch What Happens Live” recording.

To make the most of this space, we focused on sophisticated lighting and a set design that leaned into the behind-the-scenes atmosphere. We complemented this setting with dynamic camera work to highlight the personalities and styles of the Bravo stars.

This approach resulted in a series of videos that captured the energy of BravoCon and significantly increased the event's visibility on Instagram with 6.5 million views, and a potential reach of 24 million.