CASE STUDY
Baby2Baby Gala
OM teamed up with Instagram to roll out a real-time fundraising campaign for the non-profit Baby2Baby during their annual gala.
We created a one-of-a-kind floral masterpiece and shot stunning arrival videos of the gala attendees. VIPs then shared these videos to their profiles using Instagram’s fundraising feature, amplifying awareness for Baby2Baby and supercharged the fundraisingfor their cause.